By SADAG
Turn 67 Minutes into a Moment of Kindness and Hope!
A single act of kindness can bring someone hope — and in return, it can uplift your own well-being. Mandela Day isn’t just a day on the calendar; it’s a powerful reminder that we all have the ability to make a difference, no matter how small.
At SADAG, this day carries special meaning. We were founded in 1994 — the same year Nelson Mandela became South Africa’s first democratically elected President. Just as Madiba dedicated his life to justice and dignity, SADAG continues that memory by working for Mental Health equality and giving a voice to those who often feel unheard or unseen.
Kindness isn’t just for others — it boosts your own Mental well-being too. Whether you’re checking in on someone, helping a neighbour, or supporting SADAG, every action matters. This year, we invite you to take part in the Kindness & Mental Health Challenge — a meaningful way to give back and feel good.
Here’s how to take on the challenge and spread kindness this Mandela Day:
1.) Kindness to Oneself: Caring for your Mental Health
Taking care of your Mental Health starts with compassion for yourself. Just like you’d support a friend, show that same care to your own mind and body. This Mandela Day, dedicate 67 minutes to self-kindness — rest, unplug, or do something meaningful just for you.
Challenge: Do an act of kindness for your own well-being.
2.) Kindness to Others: Spreading Positivity and Connection
When we reach out to others, we strengthen not just their Mental Health — but our own. Small gestures can spark connection, reduce stress, and lift someone out of isolation. Check in on a friend, send an encouraging message, or offer a listening ear.
Challenge: Reach out to someone and brighten their day.
3. Extending Kindness Through Action: Supporting Mental Health
Donate
Many South Africans face real barriers to Mental Health support — from stigma to financial hardship. By supporting organisations like SADAG, you help bring hope to those who need it most. Donate, share a resource, or tell someone about our free helplines. Challenge: Take one meaningful action to support Mental Health today.
Feel Good, Do Good — Make It Count
Whether you’re helping someone feel seen, setting aside time to care for your own Mental Health, or simply spreading awareness, your kindness makes a real difference. Every small act creates a ripple of hope — and hope is powerful.
This Mandela Day, take on the challenge with SADAG. Give 67 minutes, share kindness, and if you are able —donate R67, R670, or more to help support our national toll-free helplines running 24/7, reaching those who need it most. Together, we can honour Madiba’s memory — one act of kindness at a time.
